Curiosity has always been my compass. The more I explore the world, the more thoughtfully I create for it.
Curiosity has always been my compass. The more I explore the world, the more thoughtfully I create for it.
About

I'm Samruddhi, a Product Designer based in India with 4+ years of experience creating thoughtful digital experiences.
I enjoy simplifying complexity through UX, crafting intuitive interfaces, and building brands that communicate with clarity. My background in sales taught me to understand both people and business, a perspective I carry into every project.
I'm Samruddhi, a Product Designer based in India with 4+ years of experience creating thoughtful digital experiences.
I enjoy simplifying complexity through UX, crafting intuitive interfaces, and building brands that communicate with clarity. My background in sales taught me to understand both people and business, a perspective I carry into every project.

Services
My work sits across branding, web design, and product-focused design. Sometimes that means shaping an identity from scratch, other times it’s refining an existing system so it works better, scales properly, and feels more intentional.
My work sits across branding, web design, and product-focused design. Sometimes that means shaping an identity from scratch, other times it’s refining an existing system so it works better, scales properly, and feels more intentional.
Expertises:
Product Design
UX Research
UX/UI Design
Design Systems
Website Design
Mobile App Design
Branding & Identity
Logo Design
Social Media Design
Digital Design
Creative Direction
Prototyping
Product Design
UX Research
UX/UI Design
Design Systems
Website Design
Mobile App Design
Branding & Identity
Logo Design
Social Media Design
Digital Design
Creative Direction
Prototyping
Product Design
UX Research
UX/UI Design
Design Systems
Website Design
Mobile App Design
Branding & Identity
Logo Design
Social Media Design
Digital Design
Creative Direction
Prototyping
Product Design
UX Research
UX/UI Design
Design Systems
Website Design
Mobile App Design
Branding & Identity
Logo Design
Social Media Design
Digital Design
Creative Direction
Prototyping
Fields:
SaaS
Fashion
Photography
E-commerce
Tech
Product
Startups
SaaS
Fashion
Photography
E-commerce
Tech
Product
Startups
Experience
4+ Years crafting digital products and experiences
UX Head
Evolute
2024 → Now
UX Head
Evolute
2024 → Now
UXUI Designer
Evolute
2023 → 2024
UXUI Designer
Evolute
2023 → 2024
UXUI Designer
House Of Gaming
2019 → 2024
UXUI Designer
House Of Gaming
2019 → 2024
Sales Logistic Associate
Decathlon
2019 → 2021
Sales Logistic Associate
Decathlon
2019 → 2021
I Believe
"A jack of all trades is a master of none,
but oftentimes better than a master of one."
"A jack of all trades is a master of none,
but oftentimes better than a master of one."
"A jack of all trades is a master of none,
but oftentimes better than
a master of one."
Beyond the Screen

Horse Riding → Balance & Control

Wall Climbing → Resilience

Birdwatching → Patience

Photography → Perspective

Movies & Events → Empathy & Communication

Pottery → Process & vision

Wall Art → Imagination

Art Galleries → Expression & Inspiration

Social Media & Storytelling → Connection

Sports & Activities → Discipline

Range Shooting → Focus (&for zombie apocalypse)

Horse Riding → Balance & Control

Wall Climbing → Resilience

Birdwatching → Patience

Photography → Perspective

Movies & Events → Empathy & Communication

Pottery → Process & vision

Wall Art → Imagination

Art Galleries → Expression & Inspiration

Social Media & Storytelling → Connection

Sports & Activities → Discipline

Range Shooting → Focus (&for zombie apocalypse)
I don't believe creativity lives behind a desk.
Some days you'll find me on horseback. Other days, wandering through an art gallery, waiting quietly with binoculars for a bird to appear, or spending an evening at a film screening or creative event. I'm drawn to places, stories, and experiences that challenge the way I think and remind me there's always another perspective worth discovering.
I enjoy chasing side quests just as much as I enjoy solving design problems. Whether it's scaling a climbing wall, shaping clay with my hands, sketching, writing, capturing everyday moments through a camera, or experimenting with storytelling, I like learning by doing. Every new experience leaves me with a different way of seeing the world.
For me, curiosity isn't a hobby. It's a way of living. It's what keeps me grounded, keeps me learning, and quietly finds its way into everything I create.
Some days you'll find me on horseback. Other days, wandering through an art gallery, waiting quietly with binoculars for a bird to appear, or spending an evening at a film screening or creative event. I'm drawn to places, stories, and experiences that challenge the way I think and remind me there's always another perspective worth discovering.
I enjoy chasing side quests just as much as I enjoy solving design problems. Whether it's scaling a climbing wall, shaping clay with my hands, sketching, writing, capturing everyday moments through a camera, or experimenting with storytelling, I like learning by doing. Every new experience leaves me with a different way of seeing the world.
For me, curiosity isn't a hobby. It's a way of living. It's what keeps me grounded, keeps me learning, and quietly finds its way into everything I create.
Beyond the Screen